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Department of Business and Economics

The Junior Professorship Entrepreneurship and Digitalization

In our research and teaching, we pursue a triad of the topics of entrepreneurship, innovation, and digitalization.

In particular, we focus on entrepreneurial behavior (bricolage) and strategies (entrepreneurial orientation) as well as digital innovations (digital prototyping) and business models (platform economy). In addition to young, innovative growth companies (startups), research is also conducted on established companies in the context of digital transformation (digital leadership).